iTunes SOV Bites Apple

Apple's remarkable share of voice (SOV) in the portable digital music player space has attracted my comment before (here and here). BBC NEWS reports that Apple's SOV has ironic consequences:

A user of Apple's iTunes music service is suing the firm saying it is unfair he can only use an iPod to play songs.

This claim is central to the filing:

Apple has turned an open and interactive standard into an artifice that prevents consumers from using the portable hard drive digital music player of their choice,"

Could Apple's amazing (and unjustified IMO) SOV be responsible for this bloke's apparent belief that iTunes is the only source for digital music downloads; that he appears unaware that non iPod centric online music stores exist? Ironic indeed.

Pardon me while I download Brian Wilson's newest album Smile from Wal-Mart's music store and load it onto my Dell DJ20.