Experience creation movest to new fronts:
NEW YORK—Samsung unveiled its new high-tech showroom Wednesday to a select group of media and analysts. Located in New York's swanky Time Warner Center, the "Samsung Experience" follows in the footsteps of Sony's popular Style stores, located in New York and San Francisco.

Yep, the transition from services-based, to experience-based value offerings is definitely in full swing.

More here.

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